introducing
A multidisciplinary project of Writing Research & Design
based on Radical Storytelling
We create epic stories, fantastic imaginaries, magic sets, strategic thinking, significant products, love stories, random adjectives for self commissioned projects and national and international clients
A MANIFESTO FOR RADICAL STORYTELLING IN DESIGN FIELDS
Storytelling is the foundation of design. Since the beginning.
Design is not only about aesthetics and functions,
most of all it’s about the stories it tells.
The goal of radical storytelling in design is to create emotional
connections. Design should be used to evoke emotions, provoke
thoughts, and inspire action. Design should be immersive.
Radical storytelling in design should create suspense, surprise,
and intrigue. Love, if it’s possible.
Design should be used to create a sense of coherence
and continuity in the story.
Respecting the agreement for suspension of disbelief,
it should make the story believable and compelling.
Radical storytelling in design should create a sense of mystery and
adventure, encouraging people to explore and discover more about the
story, the life the universe and everything.
Design should create a sense of community and belonging.
OUR METHOD AND APPROACH
We look at each project with all-encompassing attitude. We evaluate the
potential and possible developments of each product following
precise guidelines but always exploring the unexpected.
We form the most suitable team working with a network of professionals
built over the years. We develop concepts and direct the team in all
steps, mixing different disciplines outside and inside the world of Design and Cinema.
We always aim to achieve new languages and solutions.
We never exclude the involvement of a discipline from our projects and
in most cases we mix them. here is a list of the main activities we are involved in:
Casa d’Arte Varia Supercinema WWW.SUPERSUPERSUPER.IT
ITA/ENG
ITA/ENG
