BRANDING

Disney Club 33

Disney Club 33 is the most exclusive club in the Disney world, and for its visual identity, the concept is tied to the world of filigree as a symbol of uniqueness. The cards and precious gift packages with sculptures by Lebon Delienne are conceived as narrative tools designed to endure over time. The Visual Identity and Journey Design project was executed for the Shanghai Disney Resort in collaboration with Angelini Design

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"Remember it all started with a mouse." - Walt Disney